There is something inherently poetic about beginning a new lunar cycle above the clouds. As we bid farewell to the old and usher in the Year of the Horse, the concept of “elevation”—both spiritual and physical—takes center stage. This season, Resorts World Genting isn’t merely hosting a celebration; they are curating a celestial ascension with their latest campaign, CNY in the Sky 2026.
Forget the predictable; this year is about high-altitude opulence, technological marvels, and a return to tradition through a distinctly modern, luxurious lens.
The Zenith of Immersive Art
In a world where “experience” is the ultimate luxury, Genting has secured a triumph of innovation. The launch marks a pivotal moment for the Genting SkyWorlds Immersive Studio, which has been officially recognized by the Malaysia Book of Records as the country’s Highest Altitude Immersive Attraction.
Imagine stepping into a visual tapestry woven from light and sound, seated amidst the mist. The studio’s debut showcase is a Chinese New Year-themed immersive video that transcends mere viewing—it is a sensory envelope of seasonal storytelling. Running from 9 January to 3 March 2026, this is not just entertainment; it is an ethereal journey designed to resonate with the sophisticated traveller seeking a narrative that moves them.
Cinematic Storytelling & The Spirit of Tian Ma
At the heart of this campaign lies a short film that rivals the emotional depth of cinema. Crafted by the visionaries at Ampersand Advisory and directed by Chew Boon Wai, the film avoids commercial clichés in favor of genuine cultural nuance. It introduces us to Tian Ma (The Celestial Horse), the newest mascot of the Highland Heroes family.
Representing the vigour and progress of the incoming zodiac, Tian Ma is more than a character; he is a symbol of forward momentum. For the collectors among us, exclusive plush editions of this celestial equine are available for Genting Rewards members—a chic keepsake to mark a year of prosperity.
A Gastronomic Odyssey
No Lunar New Year is complete without the artistry of the table. The culinary landscape at the resort has been transformed into a banquet of auspicious flavours. From the Sau Gong appreciation dinners to the Hoi Gong celebrations, the curation is impeccable.
For the epicurean, the options are dazzling. Genting Palace by Crockfords offers a non-halal feast fit for royalty, while FUHU brings a contemporary vibe to traditional dining. The Coffee Terrace provides a vibrant tapestry of buffet delights, ensuring that the reunion dinner is an affair of abundance. Naturally, the tossing of Yee Sang—that quintessentially Malaysian ritual of prosperity—will be a centerpiece across these dining establishments until early March.
The Curated Lifestyle
The atmosphere at the resort is electric, punctuated by the presence of digital tastemakers like Hanxiiaoaii and BapaBros, who graced the launch with their infectious energy. But beyond the star power, it is the details that charm.
The Flower Market at SkyAvenue is a must-visit. It evokes the nostalgia of traditional bazaars but with a refined touch. Here, under the banner of Flavours of Genting, one can procure artisanal pineapple tarts, durian delicacies, and seasonal confections. It is a vibrant retail experience that invites you to slow down and savour the sweetness of the season.
A Legacy of Celebration
As we look toward 2026, we also celebrate a legacy. Resorts World Awana marks its 40th anniversary, promising a year-long calendar of exclusive experiences. Yet, for now, the focus remains firmly on the clouds.
CNY in the Sky 2026 is more than a tagline; it is an invitation to elevate your perspective. Whether it is the thrum of the lion dance, the immersive visual spectacles, or the quiet joy of tea with family overlooking the peaks, Resorts World Genting offers a sanctuary where tradition meets the sublime.
